While, of course, Spotify and Apple aren’t the only places to listen to podcasts, it’s been incredibly interesting to watch the two audio giants duke it out for listeners during a year of immense growth in the industry. We started reporting on the battle in March – based on the listener data from Voxnest Audience Network – and with nearly each month’s update, we’ve seen one (or typically both) of the companies make pretty significant acquisitions, platform improvements and announcements.
While we’ve been to just about every big industry event over the last several years, Podcast Movement earlier last month was one of our favorite events that we’ve been a part of! A big reason for that was our sponsorship of the Live Stage sessions. While there were a ton of great sessions throughout the week in Orlando, we had the pleasure of setting the program for five of the panels. Led by our Head of Content, Jonathan Zenti, we truly had a fantastic variety of topics and speakers.
Last year Spanish language podcasts hosted on Voxnest grew 13% – a substantial figure and one which we expect to grow even further in 2019. Why? It’s as simple as this: the audience is huge and it’s continuing to grow. The number of US residents who speak Spanish at home has grown 133.4% since 1990 and Latin America has a population of 640 million – these are impossibly huge numbers.
However, apart from the data there are also three important developments and trends which we believe will help accelerate growth even further.
In case you haven’t already seen, last month we released our first end of the year report, presenting a panorama of the current audio industry. Among the topics covered, we looked at what we believe to be some of the key trends for podcasting in 2019. Read on to discover our 5 top predictions for the year ahead: Continue reading “5 Podcasting Predictions for 2019”
2018 has been a breakthrough year for podcasting. First, the amount of content being created is soaring. There are over 619,000 podcasts on Apple Podcasts/iTunes alone, with independent and professional content coming from everywhere in the world. That increasing popularity has come with higher quality content, and that’s attracting the attention of programmers from other media: HBO grabbed WNYC’s 2 Dope Queens and Pod Save America, while Amazon Prime Video took on Gimlet’s Homecoming, creating a streaming video series with Julia Roberts on board as the star.
Exciting news, we’ve teamed up with the international music streaming platform Deezer. The partnership will give Deezer a catalogue of audio content and Spreaker’s podcasters the chance to grow their listener and financial potential.
Chris Baughen, VP of Content and Productions at Deezer said: “Deezer can be a platform of choice for the thousands of talented creators who are trying to reach new listeners with their content.”