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Top Growing Podcasting Countries – March 2019

We predicted in January of this year that Spanish language podcasts would boom in 2019, and as forecasted, our data is showing a marked increase in listens from Spanish speaking countries.

We were originally led to predict the surge in popularity as a result of the growth of Spanish language podcasts on Voxnest (13%+ in 2018), combined with the intuition that market leaders would enter new markets such as South America. And, as reported just three weeks ago, Spotify has had an impressive expansion into the South American market thanks in part to the company’s strong Spanish language content combined with the penetration of android devices in the region.

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Introducing Spreaker’s New Senior Mobile Engineer

Last month we introduced you to Alessandra Izzo, our Content Creators Manager, this month we’re introducing you to our newest team member: Emilio Pavia – Senior Mobile Engineer.

As one of our Mobile Engineers, Emilio is responsible for designing and developing all Spreaker mobile Apps (iOS and Android) – he’s working to make our users’ experience as seamless and sleek as can be!

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Introducing Spreaker’s New Content Creators Manager

We’re growing! We’re excited to announce the arrival of our latest team member: Alessandra Izzo, who will be working as Content Creators Manager.

Alessandra’s main task will be to make sure that the users of our sister company, Spreaker, get an App that is outstanding on every level. On a day-to-day level Alessandra will be responsible for making the Studio App run smoothly, while also working towards making it its most user-friendly version to date.

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3 Reasons Why Spanish Language Podcasts Will Boom in 2019

Last year Spanish language podcasts hosted on Voxnest grew 13% – a substantial figure and one which we expect to grow even further in 2019. Why? It’s as simple as this: the audience is huge and it’s continuing to grow. The number of US residents who speak Spanish at home has grown 133.4% since 1990 and Latin America has a population of 640 million – these are impossibly huge numbers.

However, apart from the data there are also three important developments and trends which we believe will help accelerate growth even further.

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Introducing Voxnest’s New Head of Strategic Partnerships

The Voxnest team is expanding. At the end of last year we welcomed our new Head of Content Jonathan Zenti, now we’re excited to introduce our new Head of Strategic Partnership: Mattia Verzella.

Mattia will be responsible for growing the Voxnest brand in a strategic manner with key areas of focus. Firstly, he will work to establish new – and boost existing – partnerships with ad-technology firms, aiming to increase monetization opportunities for both podcasters and advertisers. He will also create channels for content promotion on a variety of digital properties. More broadly, he will work with a variety of tech companies to build new experiences and solutions for both content creators and listeners.

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New Partnership Between Voxnest and Deezer

Exciting news, we’ve teamed up with the international music streaming platform Deezer. The partnership will give Deezer a catalogue of audio content and Spreaker’s podcasters the chance to grow their listener and financial potential.

Chris Baughen, VP of Content and Productions at Deezer said: “Deezer can be a platform of choice for the thousands of talented creators who are trying to reach new listeners with their content.”

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How To Get Sponsors For Your Podcast: 3 Tricks That Will Convince Every Advertiser

If you’re reading this article you’re probably someone who’s active in the podcasting world and are looking to monetize your show – good thinking! Looking at the figures, there’s no denying that the time is now for taking advantage of advertisers’ increased interest in the field.

IAB found in their most recent report that US podcast advertising revenue is expected to grow more than 110% by 2020 and Bridge Ratings stated that in 2017 advertisers in the US invested $314 million in the market. Continue reading “How To Get Sponsors For Your Podcast: 3 Tricks That Will Convince Every Advertiser”

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Content Consumption: Everything You Need to Know About it in 2018

The digital media landscape is in constant evolution, with changes happening at great speed. Innovations in screen technology, artificial intelligence and automated algorithms are driving these changes at a mindblowing pace; combined with the emergence of virtual reality and voice activated devices the market shows no signs of slowing down in its search to better consumers’ user experience of how they consume media content. Continue reading “Content Consumption: Everything You Need to Know About it in 2018”

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Media agencies: The Current Spend and Future Trends of Podcast Advertising

Podcast advertising is set to become big business. Already the choice of in the know marketers, it is set to become a much more mainstream choice for brands over the next few years and we’re keen to explore exactly what this means for the market and more specifically media agencies. Continue reading “Media agencies: The Current Spend and Future Trends of Podcast Advertising”