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2020 Mid-Year Podcast Industry Report

Introducing the 2020 Mid-Year Preview

If there’s one thing we can all agree on, it’s that 2020 has been nothing short of a wild ride so far. No matter where your company is headquartered or what industry you’re in, you’ve inevitably felt the impact – in one way or another – of the coronavirus pandemic and civil rights unrest in the United States. The podcast industry is certainly no exception. After the banner year that 2019 was for podcasting, the juxtaposition of 2020 has been challenging to maneuver, and now interesting to examine. To say that this will be a less successful year in podcasting is not necessarily true, but the industry has certainly had to do a lot of pivoting and adjusting based on the plans that were laid out at the beginning of the year.  This new mid-year report was part of our original plan for 2020, but the contents are shaping up to look much different than we could’ve originally imagined. While our State of the Podcast Universe Report is typically only released once at the end of the year, we decided that taking a moment to reflect on and analyze the industry more than once a year is important because of how quickly podcasting continues to evolve. And now, more than ever, we think the timing of sharing these mid-year findings can truly be beneficial in helping to guide the industry forward.  Continue reading “2020 Mid-Year Podcast Industry Report”
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Podcast Advertising Industry Summit (Virtual Event)

We’re thrilled to introduce the Podcast Advertising Industry Summit, our first-ever virtual summit on June 30 from 1 pm to 3 pm EST.

Because of the COVID-19 pandemic, the opportunity for our industry to meet in-person at our favorite yearly events has been halted. But, the podcasting industry, and the advertising segment, certainly has not stopped during this crisis. In fact, our industry – just like many others – has had to pivot and face a lot of new challenges. We still much to talk about and a lot we can learn from one another, even if it’s via a digital room instead of a conference hall.

Continue reading “Podcast Advertising Industry Summit (Virtual Event)”

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Company Podcasting: Bringing Remote Teams Together

company podcast

Working remotely is steadily becoming the new normal, instead of a rare privilege. According to an estimate by Upwork, the majority of workers in the U.S. will be freelancers by 2027, while in Europe, remote working has increased from 7.7% to 9.8% in the past decade. As remote working increases, the question remains:  should you start a company podcast? 

Continue reading “Company Podcasting: Bringing Remote Teams Together”

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Voxnest and Spreaker Integrate with Nielsen for Deeper Targeted Advertising

We’re thrilled to announce that we’ve signed a new agreement with Nielsen today for the use of Nielsen Audience Segments. With this contract, both advertisers who utilize Voxnest Audience Network and podcast publishers on Spreaker, a Voxnest brand, will utilize the integrated data in order to achieve a richer understanding of podcast listeners, get specific with audience targeting, and drive better advertising outcomes overall.

Continue reading “Voxnest and Spreaker Integrate with Nielsen for Deeper Targeted Advertising”

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How to improve your remote work routine during COVID-19

remote work covid-19

With the coronavirus pandemic quickly growing around the globe, millions of people have shifted their daily routines and started working from home. Voxnest knows a thing or two about working from home, as we’re a fully remote company. While our team members are still being personally impacted by the challenges of this time, we can ensure both the wellbeing of our employees and the full operation of all our products.  Continue reading “How to improve your remote work routine during COVID-19”

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The State of the Podcast Universe Report 2019

Introducing The State of the Podcast Universe 2019

It’s been nothing short of a banner year for the podcasting industry. While podcasts were gaining some serious steam in 2018, the explosion of growth and evolution of content this year truly took podcasting mainstream. With over 800,000 podcasts in existence and the industry on track to make $1 billion in ad revenue by 2021, there are a whole lot of factors to unpack when it comes to examining what caused podcasts to become part of more than 62 million listeners’ weekly routines this year. In our report, we’ll unpack the biggest podcast industry breakthroughs of 2019:
    1. The “Hollywoodification” of podcasts takes the industry mainstream
    2. International podcast content thrives
    3. Programmatic advertising conversations rise above a whisper
And we’ll cover just about everything that’s been going on throughout the year, plus what we have to look forward to: Continue reading “The State of the Podcast Universe Report 2019”
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Apple vs. Spotify (October Data)

In the majority of the months that we’ve been covering the battle for podcast listeners between Apple and Spotify, we’ve seen both companies make serious investments and improvements to gain new users… until September. In last month’s update, we shared that Spotify was the only one who continued to make big moves in the podcasting department. However, it made sense considering that Apple’s new product releases occur most years in September. Yet, here we are detailing the happenings of October and Apple let another month go by without making any podcast countermoves. 

Continue reading “Apple vs. Spotify (October Data)”